Transcoding: The Key to Multiscreen Video

Transcoding: The Key to Multiscreen Video


Available On Demand
Duration 60min
Alan Breznick
Senior Analyst
Heavy Reading
Alan Breznick

Alan Breznick covers the cable TV technology and IP video infrastructure markets, including cable MSO networks and services. In particular, he tracks the markets for new cable and broad-band access technologies, including Docsis 3.0 and 3.1, CCAP, EPON, IPv6, IP video, switched digital video, RFoG, DPoE and EPoC.

Formerly a contributing analyst at Kinetic Strategies and One Touch Intelligence, Breznick has covered the cable, telecom, broadband, media and consumer electronics industries for more than 20 years. As a business tech journalist, he previously reported for Light Reading Cable, Cable Digital News, Communications Daily, Multichannel News, Cable World and Communications Technology magazine. A New York City native, he is now based in the Toronto area.

Shawn Henshall
Senior Product Manager
QuickPlay Media Inc
Shawn Henshall
As a Senior Product Manager at QuickPlay Media Inc, Shawn Henshall is responsible for several key applications in QuickPlay’s OpenVideo Portfolio including Media Processor, a next generation media acquisition and encoding application, and QuickPlay’s Digital Asset Management application.

Prior to joining QuickPlay, Shawn held several key roles at Oracle Communications where he assisted with the integration of Oracle solutions into the world’s largest service providers including MCI-Worldcom, UPC, Alcatel, Cable and Wireless, KPN Telecom, Ericsson Telecom AB, Vodafone, British Telecom, Telstra and others.
Santhana Chari
VP of Engineering
Santhana Chari
Santhana Chari is VP of Engineering in the Digital Video Systems group of ARRIS where he is responsible for R&D and product development of digital video encoding and transcoding products. Prior to ARRIS he was VP Engineering at EG Technology and led the development of several MPEG2 and H.264 encoding and video processing products. Previously he has held various technical management roles with Philips Electronics and Comsat Corporation. He has coauthored several technical papers, book chapters, and is a frequent speaker in Cable technology conference panels. He is the author of several patents in the areas of video processing and holds a Ph.D. in Electrical Engineering from the University of Maryland, College Park.

As service providers seek to deliver video services to multiple screens, one major challenge they face is how to adapt their video content to each device's different format and bandwidth requirements.

Using adaptive bit rate streaming, they are now encoding and re-encoding the video for each separate device, but the process is expensive and time-consuming.

Register for this webinar to:

  • Explore the opportunities of multiscreen video service
  • Focus particularly on the video transcoding issue
  • Assess the different transcoding options
  • Examine the transcoding challenges that providers face
  • look at ways to overcome those challenges

As multiscreen video continues to grow and evolve, less costly, more effective transcoding solutions will become increasingly paramount.

In this webinar, we will suggest ways that service providers can cut their transcoding costs and deliver multiscreen services more efficiently.

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