Fuel Innovation with the Programmable Network

Fuel Innovation with the Programmable Network


Available On Demand
Duration 60min
Steve Northridge
Director SDP Product Marketing
Oracle Communications
Steve Northridge
Steve Northridge is Director, SDP Product Marketing with Oracle Corporation. Steve is focused on the Oracle products related to service exposure and service brokering. He has over 20 years of experience in core network signaling. His business interests include telco, communications, cloud, Over-the-Top, and convergence.

Steve graduated from Drexel University with an MS in Electrical Engineering and from Rutgers University with a BS in Electrical Engineering and a BA in Computer Science. He is also a Licensed Professional Engineer.
Shira Levine
Directing Analyst, Next Gen OSS and Policy
Infonetics Research
Shira Levine
Drawing on nearly 20 years as a telecommunications industry analyst, professional journalist, and marketing executive, Shira Levine is one of the most widely recognized experts in the fast-changing telecom software space.

Shira joined Infonetics Research in 2009 and now leads its service enablement and subscriber intelligence coverage, authoring numerous market share and forecast reports, surveys, and opinion pieces on policy management, service delivery platforms (SDPs), subscriber data management (SDM), convergent charging, and deep packet inspection. As a consultant to startups, service providers, vendors, and the investment community, Shira helps clients identify new market opportunities, provides due diligence, and advises on positioning, product development, business plans, and M&A activity.

In addition to deepening Infonetics’ coverage of this increasingly important area, Shira is expanding it to include emerging topics such as the changing service delivery infrastructure, the evolution of Telco 2.0, the role of integrated communications providers (ICPs), new service models (SaaS, hosted services, third-party providers), and new ways for service providers to better leverage their competitive advantages for profit.

An influential thought leader, Shira is regularly quoted in industry publications, including Billing and OSS World, FierceTelecom, Mobile Europe, CED Magazine, Converge! Network Digest, Cable360, and FierceBroadbandWireless. She also speaks at vendor events and tradeshows around the globe, including the SDP Global Summit, Broadband Traffic Management, and Management World.

Prior to Infonetics Research, Shira was a marketing manager with the TeleManagement Forum. As a Senior Analyst in IDC's Next-Generation OSS and Billing Program, she expanded the firm’s coverage and initiated SDP and telecom analytics market reporting, and as a senior research analyst with Stratecast's OSS Competitive Strategies practice, she covered the OSS/BSS market and service providers' OSS strategies and requirements. Before becoming an analyst, Shira was Executive Editor of America's Network magazine, covering OSS/BSS, network and service management, provisioning, customer care, and billing. She was also the Editor of Telecom Investor and a senior editor at Telephony magazine, where she covered regulatory events, including the pivotal Telecommunications Reform Act of 1996.

Shira holds a BA in Classics from Amherst College and an MSJ from the Medill School of Journalism at Northwestern University. She is based out of Infonetics' Boston Metro office in Massachusetts.

The Web has become synonymous with rapid innovation that has generated a tremendous array of content and services which have set the standard for the customer experience. Unified by web standards and fueled by open access, the web has embraced the collective intelligence and entrepreneurial spirit from all corners of the globe.

In contrast, telecom networks have been hobbled by a closed legacy network - interconnected with proprietary interfaces that that has stymied internal innovation and has created a barrier to partner participation in service creation. Telecom assets such as analytics, policy, billing and identity management which could be used to enrich the customer experience are locked away behind this impenetrable shield – or are they?

During this webcast we will explore:

  • The importance of addressing the service exposure lifecycle including API management, partner management and self service
  • Leveraging key CSP assets to enable the exposure and monetization of valuable services such as analytics, billing and identity management
  • Deep integration with core telecom assets to create a compelling network offering such as policy as a service

Join us to learn how forward looking telecoms are exploiting service exposure through API’s to decrease the friction of collaboration - transitioning their closed legacy network into an open programmable network.

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